Imagine you’ve opened a brand-new tea shop in a busy Madurai street. You’ve got the best flavor, a cozy corner, and even your grandma’s secret chai recipe — but still, the shop next door is getting all the attention. Why? Because when people Google “best tea shop near me,” your competitor shows up first. That’s exactly what SEO does — it makes sure you show up first. At Rajagiri Information Systems , we’ve helped dozens of businesses in and around Madurai win the digital race. Want to do the same? Here are some real-life SEO tips that actually work — straight from the team at the Best SEO Company in Madurai . 1. Think Like a Local Customer You know how locals call it “Aavin junction” instead of its official name? Your customers do the same online. Use the words and phrases they search for, not what sounds good to you. It’s like putting the right nameplate outside your shop — people need to find you! 2. Google My Business Is Your Dig...