So you hired an agency. Your site is ranking. Traffic’s up. But your shop is still quiet. Here’s the bitter truth: most digital marketing setups in Tamil Nadu chase numbers, not outcomes. An seo agency in madurai worth its salt will focus on what really matters — getting people to call, visit, and buy . Why Traffic Without Leads Is a Waste of Budget Across Tamil Nadu, 71% of business owners said they’re disappointed with the leads they get from their SEO campaigns. Why? Because the traffic is irrelevant. One local footwear dealer in Madurai shared that he was ranking for “fashion shoes for college students” — but he sells formal leather shoes for office-goers. He switched to better-targeted keywords like “leather shoes for working men Madurai” and added call buttons on every landing page. In just 30 days, store footfall increased by 37% — and the crowd actually bought, not just browsed. That’s the kind of clarity a good SEO agency brings....