Some lessons hit you in the middle of an ordinary day. Mine began inside a tiny tea shop in Madurai, where two shop owners were arguing over who makes the “best jigarthanda.” One was confident his secret recipe would win the crowd .The other protested — “Taste alone won’t do. People should know I’m here!” he said, tapping his phone as if it were hiding the answers. Funny enough, that conversation mirrored what many businesses quietly struggle with: doing good work but staying invisible. The Realisation We Don’t Notice at First Most of us grow up believing that talent naturally gets noticed. A better product should win. A more sincere service should rise. But somewhere between crowded marketplaces, infinite scrolling, and short attention spans, we realize visibility is no longer an accident — it’s a strategy. That’s where the idea of a smart seo agency in madurai becomes clearer. Not as a fancy concept, but as something that works like a friend who knows th...