A few years ago, I decided to try my hand at gardening. I watched countless YouTube videos, read blog posts, and bought every tool the local store recommended. I had visions of lush green plants and vibrant flowers, but somehow, my small backyard experiment turned into a patch of wilted leaves and frustrated sighs. It wasn’t that I didn’t care or that I lacked enthusiasm — just that there was a certain expertise and local knowledge I was missing. This little gardening fiasco often comes to mind when thinking about SEO. Like plants, websites need careful nurturing. You can throw in content, sprinkle in some keywords, and hope for the best, but SEO is a living ecosystem — it grows slowly, responds to its environment, and sometimes, requires a guiding hand that understands local conditions. Trying to handle SEO on your own, especially in a bustling city like Madurai, can feel a lot like my gardening adventure. Sure, there’s plenty of information online, but applying generic strategi...