On most evenings in Madurai, the streets feel like a living search engine. Someone is always asking, “Where can I get a good jigarthanda?” or “Which tailor finishes work on time?” The answers don’t come from billboards. They come from people who’ve already tried, tested, and trusted. Google works in a strangely similar way. A few months ago, a small shop owner shared how confused he felt about his business not showing up online. His shop was busy in real life, but invisible on maps. “People walk past my door every day,” he said, “but Google behaves like I don’t exist.” That feeling is more common than we admit. That’s usually when conversations drift toward finding an seo company in madurai , as if hiring someone alone will magically fix visibility. But the truth is quieter and more human. Local SEO works best when it mirrors real-world behavior, not when it chases algorithms blindly. Local SEO Is Just Reputation, Digitized Think of Google like a cautious neighbor. It doesn...