Have you ever walked into a store, looked around, liked what you saw, but still walked out without buying anything? That’s exactly what happens on most websites. People visit, scroll, and leave — without taking any action. Sounds familiar, right? This is one of the biggest challenges many businesses face today — turning visitors into actual paying customers. So, why does this happen? Let’s put this in simple, easy-to-understand terms. Think of your website as your shop. The moment someone steps in (lands on your homepage), they should feel welcome, comfortable, and instantly know where to go next. But if your layout is confusing, your products or services aren’t clearly explained, or your call-to-action buttons are hidden like a treasure hunt — chances are, your visitors will leave faster than they arrived. Another common mistake? Businesses talk only about themselves. Visitors want to know how your product or service will solve their problem, not how great your compa...